Midas PR


About us

Team

Tony Mulliken, Chairman

 Tony Mulliken

Heading up the Midas team of 25 PR professionals, Tony Mulliken has been in the PR industry for over 30 years, and - in addition to founding Midas Public Relations with Steven Williams - is responsible for the major development of the company's Award & Trade Fair sector. Work on this includes the introduction of top brands such as the Galaxy National Book Awards and The London Book Fair.

Alongside maintaining regular custom at The Ivy, Tony's hobbies outside work include playing squash, tennis and clay pigeon shooting.
 

Steven Williams, CEO

 Steven Williams

Highly experienced in arts, publishing and event PR, Steven Williams established Midas Public Relations with Tony Mulliken in 1990. Since then, he has developed the company into one that has retained its biggest and best clients consistently and enthusiastically over many years, and he is delighted to see a now steadily growing client base.

A self-confessed culture junkie, Steven is forever dropping improving reading on to colleagues' desks. His top three websites include Arts and Letters Daily for its global coverage of matters cultural, Writers Almanac (Garrison Keillor's wonderful daily slot) and Meteo Italia.

Penny Clifton, Executive Managing Director

 Penny Clifton

Penny Clifton has over 20 years experience in PR, working primarily in the food and drink, consumer goods, education and charity sectors. 

Penny's portfolio includes work for top name companies such as Marks & Spencer Foods, Pret a Manger, New Covent Garden Soup Company and Nestle. She was responsible for the PR launch of Magners Irish Cider, considered one of the major successes of the drinks industry in recent years, and has handled many other campaigns for new and emerging brands as well as established names.

In addition to her role at Midas, Penny is Vice Chair of the PRCA's Consumer group.
 

Amelia Knight, Account Director

 Amelia Knight

A graduate of Oxford University, Amelia Knight has 7 years experience working in the PR industry.

At Midas, Amelia has specialised in international PR, working closely with clients from the Arab World (including the Arab Word Market Focus at the London Book Fair), India and Dubai. In addition to these, Amelia looks forward to working with Government reading or culture initiatives, cultural venues and initiatives, and cross-industry promotions.
 
 

Fiona Marsh, Executive Director, New Business

 Fiona Marsh

Fiona joined Midas in 2009 after 20 years of handling national marketing and PR campaigns for a wide variety of top authors and publishers.  The highlights of her career include working on a book about environmental issues by HRH Prince Philip, an author tour with Monica Lewinsky and Ian Botham's biography, for which her team won an industry award.  She is skilled at launching new authors as well as building well-known brands like Collins Dictionaries, Times Atlases and Paddington Bear.

Her role at Midas is to develop new business, particularly for the arts and galleries division and publishing consultancy service.  Fiona's engaging approach and in-depth knowledge of the industry she loves means that she is perfectly placed to help prospective clients across all the arts, publishing and cultural industries.

She is the first point of contact for new business enquiries and very much welcomes your call.

Chris McCrudden, Head of Technology and New Media

 Chris McCrudden

Chris is an experienced PR professional with a specialism in developing and implementing online and social media communications strategies for live events and festivals. His current portfolio includes Latitude, Hay Festival and The London Book Fair.

Chris's background lies in blue chip corporate and consumer PR, where he has advised brands such as eBay, Sony, The Economist, Symantec and Virgin Media on their online communications strategies